Blog and Web Ads, Are They Dead for 2009 ?
Blog Tips- With the current economic downturn worldwide, you may have seen/heard discussion about the demise of digital advertising in the near future. This has gotten a lot of media coverage, see Nick Denton's post for one. And with online ad estimate growth for 2009 reduced from 16% to 6% (and may decline further) you may think it's all doom and gloom for your blog ads. Though it IS a great time to blog to earn revenuse, don't be overly concerned about these ad estimates. These numbers are at the top level of things, which you and I aren't part of, yet. It is important that if you are running ads pn your blog as part of an affiliate network, that you're with a strong network that will continue to provide you with good advertisers and pay on time! Check out Widget Bucks, for one. They can offer you a wide range of advertisers, with new companies coming on regularly. If you're able to sell you own ads directly to advertisers, good for you!, you're able to react quickly with pricing and negotiate with you clients, like the big guns at PointRoll and DoubleClick will. In fact, blog ads may be the best use of ad budgets to appeal directly to the right consumer. With niche blogs, advertisers know who the reading is and how to reach them. So know who reads your blog and what they are all about, be prepared to have all the stats for prospective advertisers. Know that survival of the quickest is the key here durint tough times !










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