Blog Tips- An interesting development in the social media world this week, it would appear that thhe film industry has noted the impact microblogging, namely Twitter, and how user impact others posts/comments/tweets. Now, Time magazine suggests "Brüno could be the first movie defeated by the Twitter effect." The film, Bruno (starring Sacha Baron Cohen) opened in theatres last Friday with what appeared to be good numbers, $14.4 million, that would suggest a first week of $50 million in the box office. But, then Twitter and Twitter users stepped in. It would appear that the negative 140 character reviews of the film took a bigger bite on attendance than industry experts predicted. The studio saw a HUGE drop off on Saturday, unusual for an opening weekend and as a result, the final revenue was barely over $30 million for Universal Pictures.
We wonder how the film studio execs will respond. Sony has had it's share of problems with bad word of mouth too, and it's District 9 release is getting hit hard already without Twitter. It's one thing to package a film and put out ads with the best parts, but how do execs stop immediate, negative reviews from Twitterers ?? (We hope it will mean better films, as the junk won't get made.) There likely response is to align more closely with key blogs / bloggers / twitterers and social media firms in hopes of getting good buzz on opening weekend. The down side there is the damage to bloggers' and social media firms who are caught "spinning" trash to earn some money.
What do you think? Is it OK to speak well of a product only for the advertising and marketing revenue? Will you and your blog be harmed???
I want to bring to your attention www.emote.in
Emote is a concept of sharing emotions, built over microblogging; with a beautiful timeline.
emote is a microblogging service; which is a platform to -
1. broadcasting and sharing your emotions with your family, friends and to the entire world.
2. Make yourself heard, comment on news, stories and current affair.
3. Share your experiences, memories and events with your friends and family.
4. Connect with different people with similar emotional attributes as yours.
(ex: if atrocities on animals make you sad, connect with others who share the same feeling)
5. Jot-down your experiences. You usually have so many things to say - a constant stream of thoughts, comments and observations running through your head continuously.
6. A wonderful TIMELINE that arranges your messages in a chronological order date by date.
(A prominent micro-blog reviewer thinks so!)
http://emote.in/notice/2595
Posted by: Gaurav | October 23, 2009 at 07:10 AM